If you are a business entity trying to go online, it can be a daunting task. The key stepping stone in going online is to develop your organization’s website. It is very important to have an accessible website that has effortless navigation and engaging content to increase traffic. Today, if you want to create a website, there are numerous resources available online. However, this abundance of information has led to inconsistency in the quality of website development.
This predominantly arises from the fact that not everyone who decides to go online is well-versed with technical terms such as web hosting, domains, SSL, website content, CSS etc. CSS (Cascading Style Sheets) is responsible for the content and the appearance of the website, the colour, design, etc. It aims at enhancing the customer experience on the site including implementation of animation, graphics, etc.
One can deploy a low-cost website developer at an economical price, but it can hamper the business in the long term as it fails to promote lead generation and the absence of call to action elements adds to the agony. A website must entice the customer to visit it frequently. Also, the website design plays a crucial role, but cheap websites provide standardized templates irrespective of the business and product type. Thus, they may have difficulty in offering customized website services as per the needs and requirements of the business.
These websites lack the basics of search engine optimization, the designs offered are not search engine friendly, and will lead to your website ranking lower on the SERPs. Thus, your business is unlikely to be found online, and your brand may get lost in the crowd. Usually, the content offered with such cheap websites is either incomplete or irrelevant and has an untidy presentation. If the content on the website is uninteresting and inadequate, it can lead to disengagement and you will lose out on traffic which could prove costly for the business.
Websites that are cheaper also tend to lack responsiveness across various platforms. On the contrary, a responsive site can increase the SEO as well visits resulting in a higher conversion rate. Having a substandard website can have an unfavourable effect on the image of the brand in the minds of the consumer. Such a website can reflect a poor brand image of the business. A cheap website developer may also not provide good customer service. So, you may be left to fend for yourself in the event of technical issue. The code for cheap websites are also not clean, leaving a backdoor entry for hackers. The data may also be breached if the website is not completely secured.
A good website developer will always ensure the key aspects of website creation are met, i.e. security, search engine optimization, and technology. Opting for the cheapest option available on the market may rather backfire and lead to losses in terms of finance as well as brand equity. Website is the first point of interaction between you and your customer on the internet. Do you want it to be the cheapest or value for money? We at Innovfide, deliver websites that are not cheap but value for money. We will not claim to offer everything at dirt-cheap prices and then deceive you by giving something else. We only promise what we will deliver at the best possible prices. So, stop thinking about getting cheap websites and get the most bang for your buck by hiring us now!